How to Automate Short Form Videos in 2025: Complete Guide (Step by Step)

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It’s not hard to see why short-form video is the most popular form of online content in 2025. Short videos deliver information in digestible, bite-sized chunks, allowing viewers to watch, share, like and bookmark the content in minutes, whether at home or on the go.

Recent studies show that most consumers will only watch a video if it’s less than 60 seconds long – which is about the time it takes to capture audience interest and curiosity.

The dominance of short video is therefore good news for small businesses and content creators as it gives them a chance to capture audience attention. Short-form videos are also easier and quicker to produce than longer-form content – especially in the age of AI.

In this article, we’ll discuss the rise of short videos and how to capitalize on the latest trends using AI. You’ll learn how to automate short form videos and delegate manual content creation tasks to AI agents, freeing you up to focus on creativity and strategy.

Common Challenges When Automating Short Form Videos (And How to Solve Them)

If you’re researching how to automate short form videos, you’re bound to come across some common challenges. These issues can cause concerns for first-time AI users or video creators who aren’t overly familiar with automation tools.

Authenticity Concerns

AI avatar technology is, on the whole, still pretty basic. Generic avatars using mainstream AI tools can make videos appear unnatural and robotic which will deter audiences and negatively affect your engagement rates.

This is why Argil is so revolutionary. Our AI avatars are trained on your real gestures, voice and style, making them appear completely natural and expressive. Check out our latest avatars here to see for yourself.

Lack of Creative Control

Many creators worry that by using AI, they’ll lose their voice or personality. Argil’s AI assistant is built to ensure your videos remain consistently on-brand, suggesting script edits, books and tone adaptations. We also encourage human oversight to ensure videos maintain that personal quality and that creators are in control.

Workflow Complexity

Although integrating new tools is supposed to simplify your workflows, sometimes it can add friction. Argil is an all-in-one, holistic video platform, so you won’t need any additional editing tools. Connecting Argil to your other tools using Make.com is purely optional, and the process is simple even for non-technical users.

Over-Reliance on Automation

Relying too much on automation can make content bland and generic. It’s important to maintain a layer of human oversight and input while also closely monitoring performance analytics and tweaking content elements when needed.

Performance Tracking and Optimization

Creating content without data means you’re working blind – you don’t know what’s performing well and what’s not, so you can’t grow or optimize. The solution to this challenge is an easy one. Simply integrate Argil with your analytics platform to closely track views, retention and conversions and A/B test different video variants regularly.

Advanced Workflows: Integrating Argil with Other Tools

Wondering how to automate short form videos and streamline your content workflows? Argil isn’t just a video automation platform – we also act as a central AI agent in a larger automation stack, connecting to tools like Make.com, Zapier and Airtable.

By integrating Argil with other automation tools, you’ll free up hours in your content schedule and be able to share multiple variations of the same video to different platforms and audiences. You can also connect with content publishing tools like Buffer, Hootsuite and Notion to automatically schedule or share new videos.

To create your custom automated video workflow, create an account with Make.com and link it with Argil. You can connect to 2000+ other tools and create personalized workflows, all using Make’s easy no-code interface.

Example Workflows

Automated Weekly Tip Videos

Open AI ****(ChatGPT, Whisper, DALL-E) – Open AI – Argil

Want to share weekly tips with your followers on Instagram or TikTok?

Why not set up a workflow that automatically creates weekly tip videos based on your audience’s needs or queries?

The first OpenAI module in this sequence will generate the weekly tips, while the second OpenAI module will turn these into a video script. Argil will then automatically create a video based on this script.

You can also integrate with scheduling tools if you’d like to auto-publish video or create a prompt that sends you a Slack notification once the video is ready to review.

Automatic PDF to Video Conversion

PDF.co – OpenAI – Argil

By integrating with Make’s API and creating a PDF.co account, you can automatically generate video scripts from documents and eBooks. Argil will then use this script to generate a short video, complete with automatic B-roll, visual transitions, captions and avatars.

Using these workflows, you’ll cut your video production time from 3-5 hours to just 10-15 minutes. You can also streamline your publishing schedule by using our batch-processing feature, which allows Make.com to queue multiple scripts and process entire content calendars to help you remain consistent.

The Future of Short Form Video Automation

We’ve shared various tips for how to automate short-form videos using AI, but where is this trend heading? What’s the future of short form video automation?

We believe decentralized workflows represent the future for brands and creators making video content. As we’ve seen, co-pilots like Argil can manage and streamline the entire content production process, from ideation to publishing. We’re entering a new era where AI doesn’t just support content strategy, it drives it.

All of this is possible due to the advancements of AI avatar technology. With Argil’s hyper-realistic AI clones, you no longer need to spend hours in front of a camera or shooting multiple retakes. Instead, you can create dozens of videos in minutes using a pre-trained AI avatar that’s built to look, sound and move just like you.

This sort of technology holds infinite possibilities for brands and creators. Not only do you not need to appear in your videos to create a personal connection to your audience, but you can also render videos in multiple languages or try out different intros and hooks in just a few clicks, making it easier than ever to A/B test and refine content.

We’re already seeing the emergence of self-improving content agents – AI models that can learn from video performance analytics and automatically adjust their tone, script style or visuals in real time. In the near future, AI could test and improve your videos without you even having to lift a finger, helping you grow your channels while you go about your day.

In 2025, platforms like Argil are also sharing their APIs so that brands and businesses can plug directly into their CMS and CRMs for fully-integrated and custom content workflows.

Platforms like TikTok and YouTube Shorts are already embracing this shift towards automated video content. In the future, we predict they will roll out more automation-friendly APIs to accommodate AI-driven creators.

As video automation becomes the new normal, the next generation of creators will be able to generate and share more video content than ever before, without even touching a video camera or Premiere Pro.

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The Revolutionary Rise of Automation & Short Form Video

By the third quarter of 2024, TikTok had reached 1.5 billion active users, while Instagram Reels accounted for an impressive 50% of total time spent on the platform. Video giant YouTube also logged over 2 billion monthly users, cementing its place as one of the most popular social media platforms in the world, second only to Facebook.

Short video content has been gaining ground since 2012 with the launch of Vine, a platform that pioneered the concept of short, 6-second-long video loops that popularized viral trends and challenges.

However, TikTok became the driving force behind the widespread adoption of short videos, prompting other platforms like YouTube and Snapchat to follow suit with short-form video features.

Over the past ten years or so, video content creators have wrestled with the challenges of traditional video production. While early creator videos were simple and low-budget, that soon began to change, and the competition for high-quality, engaging, well-edited video content was fierce.

Now, more and more video creators want to know how to automate short form videos so they can save time and streamline their workflows.

What Are the Challenges of Traditional Video Production?

Traditionally, high-quality videos have taken a long time to film and edit, with the average 60-second explainer video taking days or even weeks to produce.

Cost has also been a barrier to smaller marketing teams and content creators, many of whom couldn’t afford expensive filming and editing equipment.

Historically, video editing software was complex and required a certain degree of technical skill, preventing non-technical users from being able to create great content.

Thankfully, AI-driven video tools have started to level the playing field, cutting video production times by 80% with user-friendly, affordable video creation platforms.

Argil is a leading tool in the AI video production space, offering an end-to-end solution for content creators, entrepreneurs and marketing teams. Using our software, you can easily learn how to automate short form videos and produce content ten times faster.

Understanding AI Tools: How to Automate Short Form Videos

If you want to learn how to automate short form videos, AI-driven tools like Argil are the answer.

AI-driven video automation tools use artificial intelligence to help you improve, enhance and edit existing video content. Platforms might include video editors, script generators, and tools for tasks like audio cleaning, color balancing, captioning and transcription.

Over the past few years, as artificial intelligence has become more sophisticated, we’ve seen a rise of AI video generation tools, which take automation to the next level.

Using advanced machine learning and computer vision, these tools can create videos using text or image prompts, complete with visual effects, captions, transitions and even AI avatars.

These video generation tools have completely changed the game for anyone previously locked out of the short video game due to cost or time constraints. Now, anyone can create a high-quality, super-engaging short video in minutes without ever having to pick up a camera.

Argil: End-to-End Automated Video Production

Learning how to automate short form videos couldn’t be easier, thanks to Argil.

Argil has completely revolutionized short-form video creation by automating the entire workflow from ideation to publishing.

Content Ideation

Stuck for ideas for your next video? Simply add a text prompt or paste in a URL to an existing blog, Reddit thread or article, and our AI will use that information to generate an engaging video script. You can also use generative AI tools like Chat GPT to help you brainstorm new ideas.

Script Generation

Argil can also analyze current trending sounds and hashtags to help you come up with ideas for your video script. It’s easy to edit your script using our intuitive interface, and our AI assistant will highlight “viral hooks” in your content to increase your chances of getting noticed on the platform.

Avatar Creation

Filming a video can take hours – you’ll need a video camera and expensive lighting equipment, and you could end up having to do multiple takes, which can really slow down your posting frequency. Besides, you might not always want to get in front of the camera.

Argil has the ultimate solution if you want to learn how to automate short form videos. Using the latest machine learning models, we can generate incredibly realistic AI avatars that can mirror your appearance, voice and facial expressions, removing the need for daily filming and helping you create videos ten times faster.

Unlike other AI clip makers where you are limited to generic stock avatars, with Argil you can create your own lifeline avatar that mirrors your speech, appearance and mannerisms. Once you’ve trained your AI avatar, you’ll be able to use them in endless short videos, drastically reducing production time and helping you adhere to a consistent posting schedule.

Editing & Customization

Video editing has, in the past, been one of the most time-consuming parts of video production. However, AI has streamlined this entire process. Now, you can edit a short video to an incredibly high standard in minutes.

Our user-friendly, drag-and-drop dashboard lets you apply dynamic B-roll, visual transitions, branded elements and captions in multiple languages.

Or, if you’re stuck for time, you can automate the entire editing process with pre-edited drafts that you can just tweak and polish before posting.

Using our extensive editing features, you can create publication-ready videos quickly and easily – and with no technical expertise required.

Optimization

With Argil, it’s also easy to optimize your AI-generated video with metadata, such as titles, tags and descriptions including your keywords, to discoverability on search engines and your platform of choice.

You also have the option to generate 3-5 video variants from the same link, so you can A/B test different hooks, thumbnails, visuals or CTAs to see which performs better.

Publishing

Once you’re happy with the finished result, you can download your video for cross-channel campaigns or export them directly to your platform of choice. It’s that simple!

Automate Your Video Creation Workflows Today

Learning how to automate short form videos could not be more simple when you have the right tools.

Argil is an end-to-end video creation platform, which means you can automate the entire process from scripting and ideation to publishing your finished videos.

Using our tool reduces video production time by up to 70%, but we also emphasize a “human in the loop” approach, as we know human expertise and creative input is vital for a high-quality result.

At Argil, we take away the more time-consuming, laborious parts of the process so you can focus on adding personalized elements and creative flair to make your videos stand out.

Ready to get started with automating your video creation workflows? Sign up and try Argil for free today.

Paid plans start at $39 per month for all editing features, and you’ll be able to create videos in under ten minutes, helping you share your message and expand your audience.

Industry-Specific Applications for Automated Short Form Videos

Advice on how to automate short-form videos will differ between specific industries and niches.

The great thing about video automation platforms like Argil is that they completely remove camera dependency, meaning you can create unlimited content in any niche. You can even generate videos for several different audiences at once just by changing a few presets and preferences.

Thanks to Argil’s multilingual capabilities, you can also create videos in multiple languages and dialects, making tweaks for cultural relevance, enabling you to reach a global audience.

Here’s how you can use automated video workflows for different industries:

Finance and Business

If you’re a content creator in the finance or business niche, you can use your OpenAI agent to search for relevant, up-to-date tips based on daily market updates.

You can also create a script from these insights using ChatGPT, then connect to Argil to auto-create a short, engaging video using hyper-realistic avatars and automatic editing.

Fitness

Fitness influencers can create a content calendar in Notion or Buffer and pre-write 30+ workout tips or motivational quotes.

Argil will then turn these into daily engaging Shorts using an AI clone or avatar – they’re so realistic, they can even perform workouts! With Argil, there’s no need to film videos every time you want to share tips with your audience.

Education

Educator and edtech companies can convert longer lesson outlines or course content into short video explainers using Argil’s AI scripting and automatic editing features.

You can use one of our preset avatars to deliver your video script or create your own AI clone. Argil provides a quick and easy way to share bite-sized learning videos and remote learning content to a diverse audience.

Ecommerce

With Argil, ecommerce brands can automate product demo videos or create customer testimonial videos in minutes.

All you need to do is feed product specs or customer reviews into Argil and we’ll generate branded short-form videos complete with captions, dynamic B-roll and engaging visual transitions.

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