Want to create AI influencers to scale your video content and lower costs. We show you how, with our AI influencer video generator.
We’ve just built the most complete FREE resource to leverage AI avatars in your business. We’ve centralized 50 use cases across 4 categories (Personal Branding, Marketing and Sales, Internal and Enterprise, and Educational and side-hustles). You can access it here NOW. Enjoy :)
In 2025, AI influencers are no longer a futuristic concept but a marketing reality. Whether you want to create an AI clone to appear in your videos or generate a fully digital brand spokesperson, all of this is now possible thanks to AI influencer generators.
AI influencer generators allow brands, businesses and content creators to produce video content faster and more affordably than ever before. In this article, we’ll explore the best ways to create AI influencers using both free and paid tools.
AI influencers bring many benefits. The most compelling reasons to create AI influencers are control, cost savings, scalability and personalization. Let’s break these down:
Brands can direct digital personas to deliver a line-by-line script, curate every visual and text element and ensure that every piece of content completely aligns with their identity. This level of consistency would be impossible to maintain by working with human influencers, who have their own platforms, personal opinions and schedule constraints.
Collaborating with high-profile influencers can cost thousands of dollars per campaign. By creating an AI influencer, you’ll only pay once for a reusable asset that can be used in limitless campaigns without renegotiations, reshoots or scheduling issues.
As well as being able to work across multiple campaigns, AI influencers are multilingual and culturally adaptable, making them perfect for tailoring content for a global audience. Want to share the same message in Spanish, English and Japanese? If you create an AI influencer, you can expand your reach easily, with just a few clicks.
With AI scripting, you can also personalize content for different audience segments, which is difficult to do when you’re working with human influencers. By working with a digital avatar, you can also tweak the tone or format of your content and continuously improve your output through performance tracking and machine learning.
AI influencer generators are not just a passing trend. According to market research, the industry’s estimated market size is predicted to reach $32.55 billion in market value in 2025, with exponential growth expected over the next few years.
Huge brands like Prada, BMW and Nike have already used AI influencers across global ad campaigns, while digital figureheads like Lil Miquela and Lu do Magalu have millions of followers across Instagram, TikTok and YouTube.
Aside from their novelty factor and proven engagement, there are plenty of other reasons to create AI influencers for your business. Unlike human creators, AI personas don’t suffer from burnout, time restraints, or pose any kind of risk in terms of PR or reputation, making them ideal for long-term, consistent partnerships.
According to Rithesh Raghavan, Co-founder and Director of Acodez IT Solutions, “The degree of control marketers have over their messaging and image is one of the main positive impacts of virtual models. Virtual influencers are not prone to erratic conduct or personal scandals like human influencers are. Brands can guarantee that their product or service is always presented in a polished and consistent manner.”
And you don’t need to worry about not seeming “authentic” if you use an AI influencer. Recent studies show that consumer sentiment has shifted, with Gen Z being the most receptive demographic to AI creators, especially when they are relatable and well-produced.
Undoubtedly, there are huge benefits for businesses that use AI influencer generators. The ability to scale marketing and branding content quickly and consistently will appeal to small and scaling companies, as well as those looking to target younger demographics in niches like beauty, lifestyle and fashion.
It couldn’t be easier to create an AI influencer for free with Argil. Our platform is designed to be intuitive and easy for beginners, yet powerful enough for companies to create content at scale. Here’s how to get started.
Sign up and create your digital twin by filming a short video of yourself speaking. Alternatively, you can create an AI influencer from scratch or use one of our premade avatars. You can change your avatar’s hair colour and style, facial features, body, clothes and implement branding and accessories.
When you’re happy with your avatar’s appearance, you can also change the background to have them in a podcast studio, or somewhere more natural, like a cafe or park. You can then change the time of day, camera angles and distance until you have your perfect setup.
Next, it’s time to use our AI script generator. You can either create a script from scratch or leverage our text-to-video generator to convert any text into an engaging video script using one of our templates.
Choose a voice to perform your video script, adjust the tone of your video, dial up or down the speed and add captions, music, B-roll and visual transitions. We also create automated, pre-edited drafts to help you save time.
Our magic editing function will create the perfect video to your specifications, ready to download or share directly to your platform of choice. Using our AI influencer video generator, you can create videos in under 10 minutes, fully optimized and ready to engage your audience.
One of the best reasons to create an AI influencer is for branded, user-generated content at scale. With just one script, you could create dozens of videos with different hooks, CTAs or avatars to micro-target different audience segments without reshooting footage or heavy editing.
Educational content is extremely popular on YouTube, with clips also shared to Shorts, Reels and TikTok. Whether you’re creating a history channel to share your knowledge, selling a fitness course or teaching a different language via short clips, AI influencer generators will help you generate fresh content every day without burning out or blowing your budget.
With one click, you can turn a PDF, published article or any text into a short, compelling video, complete with B-roll, captions, background music and voiceover using your AI avatar.
Whether you create an AI influencer or clone yourself to appear in your videos, it’s easier than ever to automate lifestyle content using tools like Argil. Our avatars can move dynamically in locations like libraries, book stores, gyms, cafes and walking down the street – they can even hold, wear and use branded products and merchandise.
AI influencer generators like Argil allow you to convert newsletters, blogs and press articles into short, shareable video clips for social media, complete with automatic editing. This means you can repurpose content quickly and efficiently without long production cycles.
Multilingual AI influencer generators will help you unlock new audiences, allowing you to launch entire social media channels in different languages, all from a single script – a great way to engage multiple different markets.
There are many free options for those who want to create AI influencers. However, while these tools are great for experimentation, they often come with watermarks (which can impact brand professionalism), as well as limited customization and editing options.
Popular AI influencer video generators with free tiers include:
With Synthesia, you can create avatars, but they are basic with limited customization. Avatars are often robotic and seem inauthentic or “fake”. Free videos also include watermarks.
The trial version of D-ID is great for creating basic talking-head videos, but it doesn’t offer particularly expressive avatars. AI scripting also lacks nuance and contextual relevance.
HeyGen is a popular AI influencer video generator that offers avatars with voice syncing. However, avatars are basic and lack expressiveness, and customization is limited on the free plan.
Google’s Veo 3 is not an AI influencer generator like Argil. It is a generative video model capable of producing cinematic-quality videos from text prompts and should mainly be used for animated, abstract or story-driven promotion rather than influencer marketing.
If you’re looking for high-end commercial visuals with animated storytelling and cinematic B-roll generation, Veo 3 is a great experimental tool. However, if you want to create an AI influencer or generate human-like, personality-driven videos for content creation or social media marketing, Argil is the better choice.
Veo 3 lacks personalization and deep customization, whereas Argil provides you with greater control over your outputs. Our AI agent will learn from your brand style, as well as performance data, to improve your videos over time, acting as a content co-pilot.
Argil also offers a fully holistic, end-to-end user experience, automating everything from script generation to video resizing and optimization. Veo 3 is a standalone video creation tool, where videos still require extensive post-production editing and aren’t easily integrated into other platforms.
Rather than thinking of Veo 3 as an AI influencer generator, it’s best to use Google’s video generation tool to complement platforms like Argil by generating reactive background visuals and B-roll images. However, Veo is not an AI influencer generator, and it cannot be used effectively in personal branding workflows.
Compared with these basic AI influencer generator tools, Argil is the superior option. Our AI scripting, avatars, dynamic editing and agentic workflows are all deeply integrated for a smooth, holistic video production experience.
Argil isn’t just another tool, it’s a co-pilot for creatives looking to reach their goals and monetize their work. It removes the technical hurdles, saves money and time and lets you focus on creativity, consistency and growth.
One feature that sets us apart from other platforms in this space is our advanced AI avatars. We recently released our new state-of-the-art avatar model, with improved avatar expressiveness and lip-syncing so that brands and creators can create and monetize sophisticated AI influencers.
These new and improved avatars also work much better in difficult settings, such as walking down the street or working out, so they’re perfectly suited to lifestyle content and UGC.
On top of this, we’ve also added 70 new base avatars with improved lip-sync, including doctors, lawyers, educators and specific UGC influencer-style avatars, so you can find one that’s suited to your niche.
So, if you’re wondering which is the best AI influencer generator, Argil is your answer.
Ready to create AI influencers and grow your online presence? Sign up today and try all our avatar and editing features for free, so you can see how easy it is before you commit.
Priced plans start at just $39 per month, scaling up for professional and API use.
