AI influencers are all the rage in 2024, but how can you capitalize on this trend? Here’s how to use an AI avatar generator to earn real revenue.
AI influencers are seeing unprecedented success in 2025, with many raking in six to seven figure incomes. This is all thanks to the rise of hyper-realistic AI avatars and content automation tools, allowing creators to work faster and more effectively than ever before.
With tools like Argil, creators are streamlining their content production workflows while also reducing their costs and increasing their output – in this article, we’ll explain how.
AI influencers are already starting to dominate the content landscape, but we predict that this is just the beginning. With over 10,000 creators using AI tools like Argil to automate video production, industry analysts forecast that the AI UGC market will grow by 29.4% by 2030 – causing a massive shift to the traditional influencer scene.
This doesn’t mean human influencers will be replaced by AI, just that serious content creators will need to adapt to AI tools if they wish to remain competitive. Brands are already embracing AI influencers in campaigns, subsequently benefiting from lower overhead costs and tighter brand controls across dozens of videos.
Compared to traditional influencer-brand partnerships, AI influencer campaigns can reduce costs and lead times by up to 80%, so it’s easy to see the appeal. With the right tools, a simple script can be transformed into 10+ videos, and even into several different languages. Videos generated by Argil come complete with captions, B-roll, background music and visual editing and can also be auto-formatted for each platform.
AI influencers allow both brands and content creators to regain better control over tone, expression and delivery, making them ideal for branded video content at scale. Consumers and social media users are also becoming increasingly comfortable with AI-generated personas, especially across TikTok and YouTube Shorts.
So if you want to create content 10x faster and spend less time on manual tasks like editing, formatting and optimizing, embracing AI tools – whether or not you go down the route of generating your own AI influencer or avatar – is a smart move that will help future-proof your content career.
AI influencers are quickly transforming digital media and content creation, and many are completely indistinguishable from human influencers.
If you’re not across this latest trend, AI influencers are AI-powered personas that can be used in videos and across social media to share information, generate engagement and promote brands.
For content creators, this is a dream come true. Where human influencers are bound by time restrictions and costly recording and editing equipment, AI avatars can be leveraged to create endlessly scaleable and engaging content with no restrictions.
Huge platforms like YouTube, TikTok and Instagram have embraced this latest development in influencer marketing, with digital personas like Lil Miquela driving over 3M followers and working with notable brands like Chanel, Calvin Klein and Samsung.
The sharp rise of AI avatar generators has facilitated this trend, setting the stage for small and emerging content creators to get involved. But where do you even start?
In this article, we’ll look at five of the biggest AI influencers of 2024, demonstrating their ability to generate real revenue and foster engagement.
We’ll also explain how you can create your own AI influencer using our platform, Argil, so you too can capitalize on this latest trend.
Known for her pink hair and incredibly lifelike appearance, Aitana is a 25-year-old AI influencer based in Barcelona, Spain. She was created by designer Rubén Cruz after issues with real-life influencers negatively affected his sales and business.
Aitana is relatively new on the influencer scene, but already she has gained over 330K followers on Instagram, where she posts fitness and gaming content.
Revenue: Currently, Aitana’s brand deals equate to around $10K
Shudu is an AI supermodel who has collaborated with brands like Cosmopolitan, Vogue and Louis Vuitton. With over 230K followers on Instagram, the South African AI influencer regularly posts about clothing, jewelry and perfumes.
She is part of the AI modeling agency, The Diigitals. Despite her success with brands, her creators have been criticized for creating an AI model that can be hired instead of real-life Black influencers, whereas others say she is a pioneer for Black representation.
Revenue: Shudu’s content earns around $2K per sponsored post.
Another pink-haired AI influencer, Imma is a Japanese digital persona who has worked with brands like Nike, Porsche and Valentino. She also collaborates with other influencers – humans and AI.
Unlike Aitana and Shudu who post mainly visual content, Imma also stars in video content, such as TikTok dances and reaction videos.
Revenue: Imma currently brings in over $600K per year.
As previously mentioned, Lil Miquela is one of the world’s biggest AI influencers. She has collaborated with brands like Prada and BMW, while also attending live events and working with other influencers on her socials.
Known for her playful and realistic personality, 19-year-old Lil Miquela is a musician and influencer based in Los Angeles. Since her debut in 2016, she has become a cultural phenomenon, setting the stage for other AI influencers.
Revenue: In 2023, Lil Miquela generated $10 million.
Noonoouri is an AI fashion influencer from Germany, known for her cartoonish appearance and large eyes. She first entered the scene in 2018 and has since appeared in Skims, KKW Beauty and Dior campaigns.
Like Miquela, Noonoouri also produces music and has collaborated with other artists like Allan Farbe and Enisa. Showing that hyper-realism isn’t a must in the world of AI influencers, Noonoouri shares Instagram Reels and creative videos with her thousands of fans.
Revenue: Noonoouri generates over $550K per year**.**
Content creators can now leverage the latest AI tools to create their own AI influencers cheaply and easily.
AI avatar generators like Argil can create hyper-realistic digital personas using just a two-minute video of their subject speaking, and a short video script. Other AI generators on the market include Synthesia, HeyGen and Replika, but Argil stands out due to its hyper-realism and extensive editing features – as well as the ability to create multilingual avatars.
Using an AI avatar generation tool, you can create your very own AI influencer and produce videos all in one place. These videos can then be shared on platforms like Instagram and YouTube Shorts.
Thanks to our advanced AI technology, you don’t need a camera, crews, sets or expensive editing equipment. You can build and customize your avatar and create engaging videos all in one, allowing you to create and publish content around the clock.
At Argil, we know the formula for AI influencer success is to combine realistic AI avatar generators with well-crafted, audience-focused video scripts. Together, these two elements result in engaging and vibrant content that will help grow your presence as a brand or content creator,
But you don’t need to be a master scriptwriter. Argil can create videos from existing text content like blogs and articles, and our AI assistant will help you refine and edit your script.
AI influencers reduce the time and effort needed to maintain a high-quality and consistent content output, driving thousands more followers. But how can you monetize your content once you’ve created an AI avatar?
As we’ve demonstrated, it’s possible to earn huge amounts from virtual brand partnerships and sponsored content. AI influencers like Lil Miquela earn up to $100K per sponsored post!
AI influencers can also promote products through affiliate links, earning commissions each time one of their followers clicks on a link or makes a sale. Affiliate marketing has been around for a while, but it was typically reserved for blog content and static image posts on platforms like Instagram. Now, affiliate marketers are using videos to generate more engagement and revenue.
If you’re posting on a platform like YouTube, you can monetize through ad revenue. Twitch-based AI influencers can also earn money through subscriptions and donations.
As well as working with brands, you could also create and sell your own merchandise to your fans. Once you’ve built a strong, recognizable persona, this is a great way to bring in additional revenue.
More and more AI influencers are selling NFTs of their digital artwork, as well as digital products and exclusive access to AI-generated content.
Through Argil, you can run and test multiple monetization strategies to find what resonates best with your audience. Starting at just $39 per month, Argil is a fast and cost-effective way to experiment with different content variations and find what works.
For AI influencers, the potential monetization opportunities are endless. Because they’re not limited by time, skillset or resources, a digital avatar can act across huge batches of videos, allowing you to share more content and reap the rewards of higher engagement, as well as brand and partnership opportunities.
Some additional revenue streams for AI influencers include:
AI avatars can be used across Zoom meetings, VR and livestream video, allowing you to “appear” in virtual events or host workshops, brand panels or AMA sessions without always having to be physically.
Just like the creators of AI influencers like Lil Miquela and Shudu, you too can license your avatar to brands to use in video ads, product demos and explainer videos, opening up huge monetization potential.
You can also host masterclasses and educational streams powered by your AI, as well as create video learning series. Using an AI avatar, you can even generate video content in multiple languages to expand your audience globally.
AI-generated voices and personalities can also be used in podcasts, allowing you to tap into paid sponsorships, ad placements and affiliate partnerships.
Unlock passive income opportunities with AI influencers and automated pipelines. Argil is specifically designed for UGC creators, allowing you to clone yourself and have your avatar perform daily tasks like working out, drinking coffee, walking down the street or going to a book store. AI influencers can even hold and wear branded accessories, and you can pick their outfits, hair colour and make-up.
You could also create paywalled video or audio content to share on platforms like Patreon using your AI voice or persona. It only takes ten minutes to create a full video, complete with B-roll, captions and visual editing, allowing you to quickly scale your content strategy without burning out.
Nowadays, serious content creators know that to earn even a modest income, it’s vital to post across multiple platforms. Many creators have a presence across Instagram, TikTok, YouTube and, depending on niche, LinkedIn, Threads or Facebook.
This becomes easier when using AI influencers, as you can duplicate, re-edit or optimize platform-specific content in just one click.
Here are some strategies to help you succeed across multiple platforms:
Using tools like Argil, it becomes much easier to repurpose content for multiple platforms. For instance, using our text-to-video converter, you can easily turn a viral Tweet, Thread post or blog post into a short video starring your AI influencer or avatar, complete with auto-editing and captions.
In just 10 minutes, you can turn any piece of written content into a platform-ready video, just by pasting the URL into our tool. This allows you to cross-post content across multiple platforms and repurpose educational materials, emails and articles into Shorts, Reels or TikToks.
Argil will help you automate platform-specific changes such as different hooks for Instagram and TikTok, aspect ratios, script changes, subtle design edits or different calls-to-action. You may even choose to use different delivery tones or visual styles for each video, which you can implement in just a few clicks.
Batch generating AI influencer videos will help you create content faster and more efficiently, allowing you to dominate multiple platforms and quickly build an audience. At Argil, our workflow allows you to create 15+ video variations from a single input, while optimizing for each platform’s algorithm – imagine how much time this could save every week!
With Argil, A/B testing becomes seamless. You can test various intros, hooks and styles to see which perform best on each platform. Argil also stores “memories” about your brand and content performance, so we’ll use this performance data to help you improve future content.
Unlike many competing tools, which also claim to create AI influencers and clones, Argil uses state-of-the-art artificial intelligence to create hyper-realistic avatars, capable of human-like body movements, expression and speech – a game-changer for AI influencers.
Avatars created by other platforms (such as Synthesia and HeyGen) also create AI avatars, but these are less customizable, making them better suited to corporate materials like presentations and business decks, rather than personality-driven content. Unlike Argil, these AI influencers and avatars also tend to be a little robotic.
Tools like HeyGen also require you to integrate with other tools for more dynamic editing features, whereas Argil provides everything in one place. We provide a holistic, all-in-one solution that takes you from scripting and ideation to publishing – and in minutes rather than hours.
Argil also allows you to automate your entire AI influencer workflow, saving you significantly more time than manual editing tools.
Thanks to our native Make integration, you can also automate every part of your content pipeline. For example, you could trigger ChatGPT to write a blog article, which Argil would then turn into a video script and then a fully edited video. All you’ll need to do is oversee the content process, adding human flourishes and minor edits before publishing, removing the majority of the manual work from the content production process.
It couldn’t be easier to create your AI influencer with Argil. Get started today, and upload a short video of you speaking (it only needs to be two minutes).
We’ll use this video to build your avatar. You can then train them to mimic your movements, speech and expressions.
Once your avatar is ready, you can generate a video script using our AI script writing assistant, create your video and add personalized elements in our editing suite. Here, you can add captions, visual transitions, B-roll, branded elements, buttons and more.
You can also A/B test your videos and monitor key metrics such as engagement rates, follower growth and revenue.
To get started, sign up to Argil for free, and enter the influencer space with endlessly creative and scalable content. AI influencers aren’t just the future – they’re the present, so hop on board the trend!
